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Importance and Basics of Branding

Why is Branding Important for Your Business?

Understanding Branding Importance in Marketing Your Business By []Michael Cohn You may have heard something about marketing “branding,” but maybe you don’t truly understand what that that means exactly. Some people think branding is like positioning, but it is actually different. The main difference is that positioning is a fluid concept. In other words, you…


New Websites Just Launched!

I’ve had a busy couple of months developing and launching THREE new client websites. It was a pleasure to work with these clients, giving them a sharp, professional online presence. I wish them much success!! Check them out and if you need a realtor in the Chicago area, help with your child’s sleep, or film…

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Do you need SSL on YOUR website??

Google will soon be requiring that all websites have an SSL certificate. Do you collect sensitive visitor information such as passwords, credit card information, or personal data from your website? By the end of January 2017, Google Chrome will begin marking sites without HTTPS as “non-secure”. So just what IS an SSL/TSL Certificate?? According to Comodo’s website, SSL…


Google SEO Starter Guide

A Must Read if you are a DIY SEO’er!!


Website Security

I just had a client accuse me of sabotaging their WordPress website- that I built in a backdoor for hackers to attack her site. Wait, what? you might be asking. I was astonished to be accused of something so vile! I designed and implemented a standard wordpress website for this client and once completed, turned…


A Visual Guide to Keyword Targeting and On-Page SEO

How do I build the perfectly optimized page? August 6th, 2013 – Posted by Rand Fishkin to On-page SEO (Last Updated: October 24, 2014 by Rand) This is a challenging question for many in the SEO and web marketing fields. There are hundreds of “best practices” lists for where to place keywords and how to do “on-page optimization,” but as search…


A Comprehensive Guide to Formatting Your WordPress Posts and Pages

by PAMELA WILSON The WordPress publishing platform makes it incredibly easy to create readable, engaging pages, but only if you use all the editing bar bells and whistles to their fullest. This post is going to show you how to make the most of the tools on the WordPress post (and page) editing bar. By then…


My FontAwesome Gist on GitHub

So I have been #FontAwesome crazy lately, and needed to figure out how to add a nifty icon to site headers via css so my client could use the header class without adding the to every header. So I created this #Gist (my first!) for anyone else wanting to set that up quickly and easily. View…

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Image Resources

Here is a list of image resources for Royalty-Free Stock Images Free Stock Images Pixabay FreeStock Unsplash Inexpensive Stock Images Stock Fresh I Stock Photo RGB Stock  Adobe Stock


My Simple and Free SEO Tips and Tricks

If you have a website you have probably heard alot about SEO and how important it is. And you may not have a clue as to what it even means! SEO stands for “Search Engine Optimization”, and it basically means optimizing your website for search engines, with the hope *not guarantee that it will help…